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Finnish retail real estate tech company HyperIn’s latest mall retailer data shows that sustainability-related tenant offers have risen significantly in 2022, with the word green appearing in up to four times as many offers over the last year. The trend is an indicator for retailers on ad targeting, pointing towards an increasing share of ads for green products and experiences.

Ukrainian Council of Shopping Places, a member of the European Council of Shopping Places (ECSP), has published a report providing insights on how retail destinations are adapting to the war and the impact it is having on the market. This report, which is exclusive to ACROSS, calculates losses and damages suffered by the shopping centre industry, retail turnover losses and shows reopening plans for some shopping centres.

“The world keeps on turning, but marketing strategies have been the same for decades,” is the verdict of Bernhard Klein, Chief Marketing Executive of IMMOFINANZ, on traditional marketing efforts in the retail asset class. In his guest contribution, he outlines various opportunities and improvements with the help of software-based automation of sales and marketing processes.

Never before has the retail sector faced so many challenges at the same time – and shopping center operators alike. Joanna Fisher, CEO at ECE Marketplaces, and Steffen Friedlein, Managing Director Leasing Services at ECE Marketplaces, explain why there are still grounds for optimism, and why flexibility is key – both when setting own priorities and in relation with tenants and investors.

OUT NOW – LATEST ISSUE! +++ RE-THINK! – How to reassess development, invention and communication in retail real estate. The real estate industry has been in a state of change for a few years now: increasing online retail, the move to multi-channel, changing logistics requirements, a strong emphasis on entertainment, a much higher level of diversity in retail, and last but not least, the big issue of ESG. “Re-think” – is the order of the day.

People are key to the success of a retail company. However, in order to ensure operational excellence, new approaches to employer branding are needed in the retail sector. The shortage of skilled workers has been a topic of discussion for some time. The effects of the pandemic have exacerbated the situation in many industries.

The 24th Retail Symposium showed that – despite the turbulent times – the Austrian retail and retail property sector is by no means pessimistic about the future. The industry rather works on new concepts and possibilities to tackle new challenges with determination.

This time, our recurring online event, ACROSS Retail Talks, this time, took a close look at what food anchors mean for the profitability of a location’s success, how the collaboration between the involved stakeholders works, and why flexibility is not only the key learning from the pandemic, but also the key strategy for the future.

In view of the war events in Ukraine with incomprehensible suffering for the civilian population, the retail alliance “Leben gehört ins Zentrum” (“Life belongs in the center”) together with the German Council of Shopping Places have launched a broad Ukraine donation campaign. The donations will be used for medical supplies. The campaign is launched in cooperation with the University Hospital Schleswig-Holstein.

Retail Real Estate: It is an asset class that has undergone a number of radical changes in recent years. Steffen Hofmann and Klaus Mennickheim, who run their own advisory firm, have built up an excellent international reputation as leading independent advisors. In an interview with ACROSS, they explain why specialist knowledge is so important right now, why the “retail bashing” that can often be heard falls far short of the mark, and why they have decided to rename their successful company at this point in time.

The Polish investment market has quickly adjusted to the changes caused by the pandemic. The retail market is still spearheaded by retail parks, which have been increasingly popular among investors for the past three years.

The pandemic might be a topic causing fatigue for some, but the fluctuations and changes in the market are exciting to experience and full of positive developments. How have we survived this ever-changing world? What has changed, what can we learn? Let’s look at the fast and exciting flow of 2021 in this overview of the Turkish retail real estate market.

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