COMMENTARIES OF PLACEMAKING EXPERTS

“The greatest opportunities we should focus on are those that provide an Educational, as well as an Experiential component to them. Both these “E’s” are the foundational pieces on which to build real value”, states Chris Igwe, Global Retail Expert and President of Chris Igwe International and member of the ACROSS Advisory Board.

PROJECTS, TRENDS AND STRATEGIES

Brands have long understood the importance of presenting their sustainability credentials to consumers. Along with other policies, such as those relating to bullying in the workplace and mental health, sustainability plays an important part in a brand’s identity, and rightly so.

Despite all challenges, a lot is happening in the retail real estate industry and great projects are in the making. This is best illustrated by the entries for the MAPIC Awards 2022 category “Best performing Shopping Center”. They include assets such as shopping centers, outlets, and retail parks. They show innovation through new technologies, customer loyalty programs, retail mixes and architectural features which come together for the aim of increasing footfall, customer satisfaction, average spending and offering a unique experience in a new shopping destination. All these outstanding projects demonstrate the strength, innovation, and positivity of our industry.

LATEST TRENDS IN ASSET AND CENTER MANAGEMENT

“By investing in human capital, business development and sustainable business strategy, a crisis cannot meet you unprepared”, states Jovana Cvetković, Development, Technical Operations and Innovations Director at MPC Properties. Investing in ESG on all levels is key in 2023 for companies like MPC Properties.

„Cost efficiency and transparency“ – according to Markus Schmut, these are the two big “drivers”, especially for the retail real estate industry in the coming year. We have spoken with Markus Schmut, the managing director of Fairmoney. Using a shopping center as an example of a case study, he shows us what is possible with efficient fixed cost management.

Better Spaces, Better Communities, and Better Together – those are the pillars upon which Unibail-Rodamco-Westfield’s sustainability strategy is based. URW is committed to playing a key role in the environmental and energy transition. As such, the company has been implementing its “Better Places 2030” sustainability strategy since 2016.

STRATEGIES OF RETAILERS

ACROSS presents: Exclusive Study Tour to Lisbon. The world metropolis has always been a center for commerce and marketplaces. Together with Rüdiger Pleus Consulting and the Portuguese Shopping Center Association APCC – Associação Portuguesa de Centros Comerciais – we will examine on May 18th and 19th 2023 how Lisbon promotes innovations and shapes the future of retail.

A crisis forces us to think in new and different ways. It is a challenge – but finally, almost always, it leads up to new ideas and helps to speed up the much-needed change, states Caroline von Westerholt, Head of Strategy & Repositioning of Retail Properties at Twenty One Media GmbH. She explains her biggest learnings from the current crisis.

In the future, cities will have more green spaces than parking spaces for cars. New models of use such as subscription models or special leasing options are already being offered by some providers, the call for more efficient use of vehicles is becoming louder and louder.

Congratulations to all MAPIC Awards winners, who were honoured for their excellence, innovation, and creativity in the retail real estate sector.

RETAIL TECHNOLOGY

Meeting customer expectations for omnichannel experiences is key to the success of the mall of the future, argues Peter Tonstad in his PropTech column. His company, Placewise, is heavily investing in products in order to address the longer-term expectation that shopping centers will become true omnichannel offerings.

Now, more than ever, consumers want to reduce their overall expenditure, lower their consumption, and adopt sustainable practices. As a result, retail destinations must incorporate sustainability to meet growing customer expectations and nurture their customer relationships. That is why Coniq has created this list of top tips to help start any mall’s sustainability journey.

Retail real estate is facing tough times as we close in on the prospect of a long, cold winter. Amidst the impending energy and economic crisis and an escalating threat resulting from a war in Europe, for many, the fear is here. Investor insecurity is high, and property owners are wary of fuel and finances running into scarce supply. However, as we have learned from the COVID-19 pandemic, where there is a challenge, there is also an opportunity.

At a time of record high inflation and rising interest rates, consumers are expected to spend less on virtually everything for the foreseeable future. Naturally, companies are focused on operational efficiency and cost cutting. Both investment and innovation are often deferred or postponed.

LATEST TRENDS

A small retailer in southern Germany has become one of Europe’s leading food retailers with major expansion plans: This week Kaufland opened in Bucharest its 1500th store – a great milestone in the Kaufland success story. Angelus Bernreuther, Head of Investor Relationship Management, looks back at Kaufland’s corporate history and explains how, starting with its solid roots, the future of the company is being shaped, especially during challenging times.

The renovation of Angel Central Shopping Center in London is a great example of why the community should not only be involved in the selection of the offer but also in architectural decisions. This article was created as part of reporting on the ACROSS readers’ trip to London in cooperation with the ACSP.

Food halls contradict the traditional real estate model. However, they are a successful format attracting all generations. Here are some examples from Poland.

PLANS OF INVESTORS AND OWNERS

Investors feel safe again in Poland. The total volume of investment transactions in H1 2022 amounted to almost 2.9 billion Euro, which was more than 40% more than in the same period last year. 28% of all investments were made in the shopping center sector.

Altera Vastgoed has acquired off-market local shopping center Het Stroink in Enschede (NL) from WP Retail Invest CV (“WPRI”). The center has recently been renovated by WPRI to create a retail complex with a pharmacy, a medical center, three primary schools, a nursery and a petrol station.

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