ACROSS | The European Retail Real Estate Magazine


ParkLake awarded Concept & Design Project of Year, SEE Real Estate Awards

ParkLake recognized for its innovative architecture and unique design.


First Continental European Retail Marketplace Amsterdam 2016, SEP 6

The Completely Group officially announced forthcoming launch of 1st European Completely Retail Marketplace, to be held in Amsterdam on Sept 6, 2016.


NEINVER and ITG Immobilien Treuhand GmbH agree on long-term partnership to run German Fashion Outlet Halle Leipzig

NEINVER, a Spanish company specialized in property investment, development and management, Europe’s second-largest operator of outlet centers, has entered into a long-term partnership with ITG Immobilien Treuhand GmbH, the investor in and owner of the Fashion Outlet Halle Leipzig in Germany.

Cover Story

European Retail in 2016

GfK study on key retail indicators: 2015 review and 2016 forecast


Going from brick to omni-channel: A retail reality

“Brands have to touch every step of the customer journey and online shopping must be part of a 360° digital environment that fully integrates new digital tools into all aspects of the ‘traditional’ business model.”


First Continental European Retail Marketplace Amsterdam 2016, SEP 6

The Completely Group officially announced forthcoming launch of 1st European Completely Retail Marketplace, to be held in Amsterdam on Sept 6, 2016.


Grand Central, Birmingham

Haskoll acted as lead architects for Grand Central in Birmingham. The goal was to create a new vision for the retail environment transforming the Pallasades Shopping Center into a world-class premium shopping and dining destination integrated into a major transport hub. This scheme, which won a BCSC Gold award, now sets the benchmark for retail and transport design.

Center Management

Toolkit for effective marketing in retail property

Why one needs to understand the 12 Ps of marketing the retail property to show a value of one’s activity and help the industry to thrive in the long term.


All-rounder iBeacons

iBeacon technology provides shopping center operators and retailers with useful services. First and foremost among these is to increase stores’ sales, but their potential uses extend well beyond that.

Factory Outlets

Movement on the Largest Outlet Center in the Czech Republic

The Prague Outlet will count 30,000 sq m of GLA. The investor’s stated aim is to develop a premium offering, with light and airy interiors encompassing a host of designer and high street brands.


Investment News

ACROSS EU 2016 Investment News

Country Report

More than just a shopping center

The current largest shopping center development project in Switzerland is the Mall of Switzerland in Ebikon, near Lucerne. ACROSS wanted to ask Marcel Stoffel, Managing Director of the Swiss Council of Shopping Centers (SCSC), how he views the project and what he sees as the future prospects for the Swiss shopping center industry.

Studies & Reports

European Retail in 2016

GfK study on key retail indicators: 2015 review and 2016 forecast

Cover Story
Advisory Board

ACROSS Has an Advisory Board

Top industry players who contribute their expertise in identifying and formulating topics. A body that has its finger on the pulse of the market. “ACROSS - The European Retail Real Estate Magazine” recently gained just such an asset in the form of a high-caliber advisory board.

Ratings & Review

Top Executives about ACROSS Magazine…

ACROSS Magazine was launched 5 years ago and has firmly established itself on the European market as an international specialist publication for the retail real estate sector.


Conversion of shopping centers into communities, new blended rental models, and other topics the top players in the European shopping center industry have placed on their agendas for 2016.

Openings 2016

The European market for retail real estate remains dynamic. The coming year will again see many malls, department stores, and retail parks open their doors. ACROSS showcases a few select projects.


KPI – Key Performance Indicators

How to evaluate the performance of a shopping center investment.

Target Group: Tourists

How shopping centers are discovering tourists as customers.

By Costin Blideanu

The Chances for Proximity Centers against Large Schemes in Romania

“If we analyze the Romanian market, we can see that especially in Bucharest the current status does not favor proximity shopping centers.”

By Reinhard Winiwarter

Regional is the new Global

By Jörg F. Bitzer

Pop up goes High Street

“The principle of the short-term lease offers the opportunity to prove oneself in retail stores without having to lock oneself in over years in a long-term lease.”

By James Brown

Destination Retail

“We can expect to see online continue to influence retailer store requirements globally, complementing the physical store network to access a global consumer base.”

By Manuel Jahn

Multi-use: The future of bricks-and-mortar retail?

Consumer and retailer demands for mixed environments, interconnected usages, and greater flexibility require new or, at the very least, reimagined real estate objects and locations.

By José Falcão Mena

Mixed-use projects and new relationships between investors and service providers

For the premium retailer, globalization has brought choice, improved opportunities, and greater influence while simultaneously creating highly competitive markets.



Meet at the D H RETAIL WORLD 2016 in an exclusive environment, decision makers of the German retail trade.

'Wenn Handel zum Erlebnis wird'


Customers Experience – (To) Trade an experience and, to trade as an experience.

4th annual GRI Africa Summit on the 20-21 October

GRI Africa Summit 2016, 20-21 October, Johannesburg

"Africa GRI is a great networking forum. You get to meet your peers in other regions within and outside the Continent, understand their challenges and how they have overcome them." Uzo Oshogwe, MD/CEO, Afriland Properties Plc



Provada is one of the most important meeting points for developers, investors, financiers, advisers, housing corporations, city officials, and end-users in the Dutch real estate sector, taking place in Amsterdam.


Realty – 2016, MAY 24 – 26, BRUSSELS(BEL)

Realty is one of the most important annual gatherings of real estate professionals in Belgium and Luxembourg.


Fantastic launch of ACROSS ACADEMY on April 13 in Vienna

The ACROSS ACADEMY (ACROSS Magazine’s seminar division) was officially launched with the intensive seminar “Retail Asset Management in the Current Market”. Both speakers, Steffen Hofmann and Olaf Ley (both from iMallinvest Europe), gave well-structured, top-class lectures based on their profound practical knowledge. The seminar took place at the Grand Hotel in Vienna.


Great projects in CEE

Last year, Multi Corporation opened its first shopping centers in Slovakia and Ukraine. European Leasing Director Mark Siezen explained what further projects are pending in an interview with ACROSS.

“We are creating meeting places”

Gerard Groener, the new Managing Director of IKEA Centres, explains its future strategy and tells why the company is selling up to 25 retail parks in Europe.


Redefining big retail destinations

Digital technology, compelling customer experiences and the right leisure and dining opportunities lie at the heart of intu’s strategy to create the best and most relevant shopping destinations for retailers and consumers.

By Dieter Bullinger

Refurbishment – Revitalization – Redevelopment

While the development of new shopping centers dominated the market for many years, the preservation and reuse of existing objects have been growing in importance for some time. Clear definitions of the various terms are helpful.


The SIGNA Story

Over the first 16 years of its existence, SIGNA has succeeded in developing itself into a company of European caliber, with real estate assets of over €6 billion and a sales volume in its retail investments of over €3 billion. A journey from Tyrol to Vienna and Bavaria and on to Berlin, where the Austrian group has been driving pioneering retail projects at every stop along the way.

Georgian Project

Galleria Tbilisi is set to open its doors in September 2017. The shopping center is meant to coax retailers to come to Georgia.

Center Management

Percentage of foodservice space rising sharply

Food courts are increasingly important success factors for shopping centers. Customers particularly appreciate good, fast food and a variety of offerings.


Little people become giants

“The demands for new tenants, interesting concepts, and new food types mean that progressive landlords and developers will have to engage with new operators and, fortunately, there are many of them now appearing in towns and cities across Europe.”


More Quality from a Single Source

The German facility services specialist Wisag is treading an innovative path in the shopping center segment and has been rewarded with a significant increase in new customers. It is therefore now looking to other European countries.

New Appointments

Nominations & Appointments

New Nominations: Positions: Designations: Appointments


The real value of food

I have been watching with interest the change in fortunes of the large supermarkets, both in the UK and across Europe. Consumers have demanded “more and different” from their regular retailers and the discounters have stepped up and delivered it.


The New Language of Leasing

The beginning of a new year is always an exciting time. Around the world, there is a sense of starting again, having a clean slate on both a personal and professional level, and, of course, looking forward to the next 12 months.

High Street Market

European cities experience high-street renaissance

Europe’s most luxurious high streets recorded another year of robust rental growth in 2015, according to Cushman & Wakefield.


A New Era of Customer Service

In the year 2016, robots are, for now, an unusual sight in shopping centers. The helpful androids bring customers special moments and thus enhance the malls’ quality of stay.


The Last Mile

Long delivery times have so far been one of online retail’s few weaknesses. So-called prime and air services using drones should now bring packages to your front door more quickly.


The digital brick-and-mortar store

It doesn’t always have to be a case of online vs. offline. New retail technologies are helping make the experience of shopping more digital at point of sale. This benefits both customers and retailers.

Development Stores: Omni-Channel Age

The ever-growing e-commerce trade is having a significant impact on bricks-and-mortar stores: Omni-channel services an integral part of store concepts, retailers continue to “trade-up” their market presence, as more and more online merchants are opening stationary shops.


Do you understand the young shoppers?

Shopping behavior as a success factor of the bricks-and-mortar retail trade.

Factory Outlets

Joint venture for Designer Outlet Algarve established

Ikea Centres and the Mutschler Group signed a joint venture agreement for the development of Designer Outlet Algarve.

Blackstone and Multi purchase Palmanova Outlet Village

Multi recently announced the acquisition by Blackstone Real Estate Partners Europe IV of Palmanova Outlet Village, a 22,000-sq-m, high-quality outlet center located between Trieste and Venice.

Serravalle Designer Outlet grows

Europe’s largest luxury designer outlet, Serravalle Designer Outlet, near Milan, one of 20 McArthurGlen Designer Outlets across Europe, recently announced its expansion.

Start of phase 2 in Dalton Park

Dalton Park in Murton (County Durham) celebrated the official start to its Phase 2 development with a traditional “groundbreaking” ceremony on June 19, 2015, with local dignitaries and project team members.

The Aim: European Market Leadership

Amsterdam The Style Outlets plans to open its doors in 2017. With this project, Neinver takes a further important step in its growth strategy in the outlet sector.

An outlet center for Wuppertal

Wuppertal, a city of around 350,000 inhabitants, is getting an outlet center. It will be the largest in Germany. The investment amounts to €120 million.


KEY PERFORMANCE INDICATORS III – Let’s talk about lease length!

An important metric used by real estate investors to measure the overall tenancy risks of multi-tenant properties like shopping centers is the Weighted Averaged Unexpired Lease Term.

Investment News

ACROSS EU 2015 Investment News

86 Deals in One Year

UK shopping center transactions surpass long-term average to reach £4.3 billion (€5.57 billion) in 2015

The investor carousal is turning. Property companies were the most active investor type in the UK, acquiring 34 shopping centers.

By Stephan Austrup and Angela Goodings

Transferring shopping centers into tomorrow’s world

While structural trends will continue to alter the retail landscape, it is important to “marry” global demographic trends with the localized nature of malls.

Investment Germany

Germany: Record Transaction Volume

In the course of 2015, around €18.1 billion were invested in German retail properties, according to analysis by the real estate consulting firm CBRE.


Key Performance Indicators (KPI), part II

Generating investment performance in European shopping centers.

Country Report

Poland: Highest Annual Volume of Transactions in History

Transactions in the retail sector were dominant last year, accounting for around 55% of the total volume.

Focus on the Swiss Shopping Center Market

There are currently 189 shopping centers in Switzerland with sales area greater than 5,000 sq m. This includes five largest railway stations and airport shopping in Zurich/Kloten. Last year, there were just 182 centers.

Top Locations, Austrian Capital Getting Even More Interesting

Luxury labels pay “connoisseur’s price” of more than €400 per sq m per month for prime addresses in the center of Vienna.

Belgium’s Impressive Pipeline

No grand openings were celebrated in the Benelux country last year. This year and the following years will be different.

Further Revival of the Polish Tenant Market

TriGrant has spotted a wave of activity in the Eastern European Country.

Latvia: projects postponed, but not cancelled

In the “Real Estate Market Report 2015 – Baltic States,” experts at Ober-Haus examine the Latvian retail real estate market, among other places.

Studies & Reports

London ahead of Paris and Munich

According to Redevco, these are the top three most attractive European retail destinations. It is notable that soft factors continue to drive city performance.

New ECE Food & Beverage Study:

40 % of visitors choose a shopping center based on the available dining options

ECE has published new study on development of food & beverages at shopping centers. Restaurants and food courts have been an important trend at the centers for a while.

The management of retail parks needs radical rethinking

At Expo Real, MEC Metro-ECE Centermanagement and its proven partners Corpus Sireo, Dr. Lademann & Partner, GfK, TH Real Estate, and, for the first time, Savills, presented the third edition of “Retail Parks in Germany.” The report centers mainly on customer focus. The most important finding: a complete rethink is required to provide consistently customer-oriented management of retail real estate.

Moscow now outstrips Paris in shopping center supply

The shopping center vacancy rate in the Russian capital has increased from 6.5% to 7.5%.

GfK study on retail conditions in 32 European countries

GfK has carried out a comprehensive analysis of the European retail scene in 32 European countries. The study examines purchasing power, the retail share of the population's total expenditures, inflation, sales area productivity as well as changes in retail due to eCommerce, as well as a turnover prognoses for 2015. The study will appear in the forthcoming edition of ACROSS Magazine, which will be published in June.

A Pleasing Increase

According to CBRE, global shopping center development continues to accelerate, with a total of 11.4 million sq m of space opening in 2014 compared with 10.6 million sq m in 2013.