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Image: intu | Cuppedia

International brand opens first UK retail unit with intu

Cuppedia, an international brand specialising in artisan chocolate and patisserie, is entering the UK market for the first time by opening a retail unit at intu Trafford Centre.

The brand draws inspiration from its Turkish heritage; infusing flavours from the Middle East in its handmade chocolates and Turkish delights. Opening later this month, Cuppedia will also offer customers its signature pastries, a selection of high quality teas and gift assortments.

Serkan Senol, chief networking officer for Cuppedia, said: “With its high number of shoppers and attractive retail offer, intu Trafford Centre is an ideal location for us to open our first UK retail unit. This is an exciting time for our brand and we can’t wait to start trading here.”

Colin Flinn, regional managing director for intu, said: “We’ve invested millions of pounds to enhance our retail and leisure offering at intu Trafford Centre including transforming Barton Square. As a result, we’ve attracted customers from across the world and an increasing number of international retailers like Cuppedia which will be another great addition to the varied and exciting tenant mix.”

intu Trafford Centre is a top five UK shopping centre as measured by GlobalData. The centre is currently undergoing a £75 million investment to enhance Barton Square which includes redesigning the interior and installing a glass-domed roof. Existing Barton Square anchor tenants, including SEA LIFE Manchester, LEGOLAND® Discovery Centre and Next Home, will sit alongside a new Primark which will open when the project completes in early 2020.

Image: intu | Cuppedia