This year, Expo Real’s motto is “Expo Real Hybrid Summit – hybrid conference for real estate and investments” and it will provide a physical as well as a virtual venue for the real estate industry. Messe München develops this format, consisting of a conference at ICM–the International Congress Center Munich–as well as a digital version which happen at the same time. The two-day hybrid summit will take place on October 14 and 15, 2020. This decision was made at the meeting of the advisory board of Expo Real.
Industry representatives, including the City of Munich, Union Investment Real Estate GmbH, Deka Immobilien Investment GmbH, Aengevelt Immobilien GmbH & Co. KG, German Council of Shopping Places (GCSP), as well as the associations ZIA and IVD, explicitly support the new format, and immediately agreed to take part. They all agree that, “We have to take a stance to show that the industry is moving ahead.” Especially in these times, Expo Real should seize the opportunity to remain present as a platform on the market and point out ways into the future, according to the exhibitors’ representatives.
Klaus Dittrich, Chairman of the Board at Messe München, appreciates the advisory board’s unanimous vote, “The courageous are breaking new ground with the Expo Real Hybrid Summit.”